{"id":10026,"date":"2022-10-10T15:28:00","date_gmt":"2022-10-10T06:28:00","guid":{"rendered":"https:\/\/hanami-web.tokyo.jp\/blog\/?p=10026"},"modified":"2023-03-13T17:18:14","modified_gmt":"2023-03-13T08:18:14","slug":"access-up","status":"publish","type":"post","link":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/access-up\/","title":{"rendered":"How to increase website traffic"},"content":{"rendered":"<p>Are there many web managers out there who are worried about the low number of visitors to their websites and want to increase them?<\/p>\n\n\n\n<p>Have you tried desperately to find SEO keywords, add more blogs, change the content of your homepage, add more keywords, and so on, but failed to see any results?<\/p>\n\n\n<div class=\"sc\"><a href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wordpress-analytics\/\" title=\"Summary of WordPress site analysis and improvement methods\" target=\"_blank\">\r\n\t<p class=\"sc-txt01\">We introduce how to analyze and improve your WordPress site.<\/p>\r\n\t<p class=\"sc-txt02\">Summary of site analysis and improvement methods \u2192<\/p>\r\n<\/a><\/div>\r\n\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">table of contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/access-up\/#web%e5%a3%b2%e4%b8%8a%e3%81%ae%e5%9f%ba%e6%9c%ac%e6%a7%8b%e9%80%a0\" >Basic structure of online sales<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/access-up\/#%e6%b5%81%e5%85%a5%e5%85%83%e3%82%92%e5%a2%97%e3%82%84%e3%81%99%ef%bc%81\" >Increase your sources of traffic!<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/access-up\/#%e6%b5%81%e5%85%a5%e5%85%83%e3%81%a8%e3%81%af%ef%bc%9f\" >What is the source of inflow?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/access-up\/#%e3%82%a2%e3%83%8a%e3%83%aa%e3%83%86%e3%82%a3%e3%82%af%e3%82%b9%e3%82%92%e4%bd%bf%e3%81%a3%e3%81%9f%e6%b5%81%e5%85%a5%e5%85%83%e3%81%ae%e8%aa%bf%e3%81%b9%e6%96%b9\" >How to use Analytics to find out where your traffic comes from<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/access-up\/#similerweb%e3%82%92%e4%bd%bf%e3%81%a3%e3%81%9f%e6%b5%81%e5%85%a5%e5%85%83%e3%81%ae%e8%aa%bf%e3%81%b9%e6%96%b9\" >How to check the source of inflow using SimilerWEB<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/access-up\/#%e3%81%be%e3%81%9a%e3%81%af%e5%ae%9f%e8%a1%8c%ef%bc%81\" >First, get started!<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"web%e5%a3%b2%e4%b8%8a%e3%81%ae%e5%9f%ba%e6%9c%ac%e6%a7%8b%e9%80%a0\"><\/span>Basic structure of online sales<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The basic structure of web sales is<\/p>\n\n\n\n<p><strong><span style=\"background-color:#7bdcb5\" class=\"tadv-background-color\">Web sales = number of hits x conversion rate x unit price<\/span><\/strong><\/p>\n\n\n\n<p>It works on the basis that increasing the number of hits will increase the sales of the web. Even if you increase the number of hits, it is meaningless if the conversion rate decreases, so it is important to think about how to increase the number of hits that will become true customers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e6%b5%81%e5%85%a5%e5%85%83%e3%82%92%e5%a2%97%e3%82%84%e3%81%99%ef%bc%81\"><\/span>Increase your sources of traffic!<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>SEO measures take time to be effective, so if you want to increase your traffic immediately, the quickest way is to increase the number of sources of traffic.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e6%b5%81%e5%85%a5%e5%85%83%e3%81%a8%e3%81%af%ef%bc%9f\"><\/span>What is the source of inflow?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Increasing the number of sources of traffic means increasing the number of sources other than natural search (where SEO measures have an effect).<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>YouTube<\/li><li>Twitter<\/li><li>Facebook<\/li><li>Instagram<\/li><li>Portal site<\/li><li>advertisement<\/li><li>Links from external sites<\/li><\/ul>\n\n\n\n<p>The more inflow routes you have, the more access you will get.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e3%82%a2%e3%83%8a%e3%83%aa%e3%83%86%e3%82%a3%e3%82%af%e3%82%b9%e3%82%92%e4%bd%bf%e3%81%a3%e3%81%9f%e6%b5%81%e5%85%a5%e5%85%83%e3%81%ae%e8%aa%bf%e3%81%b9%e6%96%b9\"><\/span>How to use Analytics to find out where your traffic comes from<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>We will introduce how to find the source of inflow using Google Analytics 4 (GA4).<br>First, log in to Analytics.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-vivid-green-cyan-background-color has-text-color has-background\" href=\"https:\/\/analytics.google.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Analytics Login<\/a><\/div>\n<\/div>\n\n\n\n<ul class=\"wp-block-list\"><li>Reports<\/li><li>Attracting customers<\/li><li>Traffic Acquisition<\/li><\/ul>\n\n\n\n<p>You can see your traffic numbers - where people are coming from to your site.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"892\" height=\"682\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-172.png\" alt=\"\" class=\"wp-image-10027\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-172.png 892w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-172-300x229.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-172-768x587.png 768w\" sizes=\"(max-width: 892px) 100vw, 892px\" \/><\/figure>\n\n\n\n<ol class=\"wp-block-list\"><li>Organic Search - Google Search<\/li><li>Direct - Click directly on the URL listed somewhere<\/li><li>Organig Video - Google Video Search<\/li><li>Rrferral - Traffic from external sites<\/li><li>Organic Social - via social media<\/li><li>Paid Search - via ads<\/li><\/ol>\n\n\n\n<p>You can see things like:<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"similerweb%e3%82%92%e4%bd%bf%e3%81%a3%e3%81%9f%e6%b5%81%e5%85%a5%e5%85%83%e3%81%ae%e8%aa%bf%e3%81%b9%e6%96%b9\"><\/span>How to check the source of inflow using SimilerWEB<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>SImilerWEB is used for competitive research, but it can also be used to analyze your own website.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><\/div>\n\n\n\n<p>By entering a domain, you can find out where the site is coming from.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"953\" height=\"526\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-173.png\" alt=\"\" class=\"wp-image-10028\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-173.png 953w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-173-300x166.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-173-768x424.png 768w\" sizes=\"(max-width: 953px) 100vw, 953px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e3%81%be%e3%81%9a%e3%81%af%e5%ae%9f%e8%a1%8c%ef%bc%81\"><\/span>First, get started!<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Simply thinking &quot;Oh, I see!&quot; will not increase the number of visitors.<br>The basic principle of website improvement is to implement it as soon as you think of it and measure the effect. It&#039;s too late to try it later, and you&#039;ll end up not doing it at all!<\/p>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-none uagb-block-89208e85\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<p>I know that it&#039;s better to use social media and advertising, but I&#039;m not good at it... I think there are many people who are not good at it. First, ask an outside company to set up a new source of traffic! Try it out!<\/p>\n<\/div><\/section>\n\n\n<div class=\"sc\"><a href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/line\/\" title=\"Free online consultation for in-house website development and in-house operation support\" target=\"_blank\">\r\n\t<p class=\"sc-txt01\">Utilizing WordPress and no-code<\/p>\r\n\t<p class=\"sc-txt01\">We specialize in creating systems that enable in-house management of web improvements.<\/p>\r\n\t<p class=\"sc-txt01\">We accept free online consultations. Please feel free to contact us.<\/p>\r\n\t<p class=\"sc-txt02\">Get a free consultation now \u2192<\/p>\r\n<\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u306e\u30a2\u30af\u30bb\u30b9\u6570\u304c\u5c11\u306a\u3044\u3001\u5897\u3084\u3057\u305f\u3044\u3068\u60a9\u3093\u3067\u3044\u308bWEB\u62c5\u5f53\u8005\u306e\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\uff1f \u5fc5\u6b7b\u306bSEO\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u8abf\u3079\u3001\u30d6\u30ed\u30b0\u3092\u5897\u3084\u3057\u305f\u308a\u3001\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u3092\u5909\u66f4\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u5897\u3084\u3057\u305f\u308a\u3068\u8a66\u884c\u932f\u8aa4\u3057\u305f\u7d50\u679c\u3001 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10030,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[1507],"tags":[],"class_list":["post-10026","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-webmarketing"],"blocksy_meta":[],"aioseo_notices":[],"uagb_featured_image_src":{"full":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-20.png",720,540,false],"thumbnail":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-20-150x150.png",150,150,true],"medium":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-20-300x225.png",300,225,true],"medium_large":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-20.png",720,540,false],"large":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-20.png",720,540,false],"1536x1536":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-20.png",720,540,false],"2048x2048":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-20.png",720,540,false],"trp-custom-language-flag":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-20.png",16,12,false]},"uagb_author_info":{"display_name":"\u682a\u5f0f\u4f1a\u793eHanamiWEB \u4ee3\u8868\u53d6\u7de0\u5f79 \u677e\u6d66\u307f\u3055","author_link":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/author\/hanami\/"},"uagb_comment_info":0,"uagb_excerpt":"\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u306e\u30a2\u30af\u30bb\u30b9\u6570\u304c\u5c11\u306a\u3044\u3001\u5897\u3084\u3057\u305f\u3044\u3068\u60a9\u3093\u3067\u3044\u308bWEB\u62c5\u5f53\u8005\u306e\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\uff1f \u5fc5\u6b7b\u306bS&hellip;","brizy_media":[],"_links":{"self":[{"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/posts\/10026","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/comments?post=10026"}],"version-history":[{"count":0,"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/posts\/10026\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/media\/10030"}],"wp:attachment":[{"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/media?parent=10026"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/categories?post=10026"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/tags?post=10026"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}