{"id":9526,"date":"2022-09-05T16:02:00","date_gmt":"2022-09-05T07:02:00","guid":{"rendered":"https:\/\/hanami-web.tokyo.jp\/blog\/?p=9526"},"modified":"2022-09-18T07:16:52","modified_gmt":"2022-09-17T22:16:52","slug":"google-tag-manager-ga4-outlinelink","status":"publish","type":"post","link":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/","title":{"rendered":"Measure external links with Google Tag Manager x GA4"},"content":{"rendered":"<p>I set up external link measurement using Google Tag Manager and GA4, so I&#039;d like to introduce it to you.<\/p>\n\n\n\n<p>You will be able to perform the following measurements without entering any code!<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>External link clicks<\/li><li>Number of external link clicks on each individual page<\/li><li>Which external links are being clicked on and how many times<\/li><\/ul>\n\n\n<div class=\"sc\"><a href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wordpress-analytics\/\" title=\"Summary of WordPress site analysis and improvement methods\" target=\"_blank\">\r\n\t<p class=\"sc-txt01\">We introduce how to analyze and improve your WordPress site.<\/p>\r\n\t<p class=\"sc-txt02\">Summary of site analysis and improvement methods \u2192<\/p>\r\n<\/a><\/div>\r\n\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">table of contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e5%a4%89%e6%95%b0%e3%82%92%e4%bd%9c%e6%88%90\" >Create a variable<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e7%b5%84%e3%81%bf%e8%be%bc%e3%81%bf%e5%a4%89%e6%95%b0%e8%a8%ad%e5%ae%9a\" >Built-in variable settings<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e3%83%88%e3%83%aa%e3%82%ac%e3%83%bc%e8%a8%ad%e5%ae%9a\" >Trigger Settings<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e3%83%88%e3%83%aa%e3%82%ac%e3%83%bc%e5%90%8d%e3%82%92%e5%a4%89%e6%9b%b4\" >Change the trigger name<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e3%83%88%e3%83%aa%e3%82%ac%e3%83%bc%e3%82%bf%e3%82%a4%e3%83%97\" >Trigger Type<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e5%bf%85%e8%a6%81%e4%ba%8b%e9%a0%85%e3%81%ab%e3%83%81%e3%82%a7%e3%83%83%e3%82%af\" >Check the necessary items<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e3%82%b5%e3%82%a4%e3%83%88%e5%86%85%e5%85%a8%e3%81%a6%e3%81%ae%e3%83%9a%e3%83%bc%e3%82%b8%e3%82%92%e5%af%be%e8%b1%a1%e3%81%ab%e8%a8%ad%e5%ae%9a\" >Set to target all pages on the site<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e3%82%bf%e3%82%b0%e3%82%92%e6%96%b0%e8%a6%8f%e4%bd%9c%e6%88%90\" >Create a new tag<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e3%82%bf%e3%82%b0%e8%a8%ad%e5%ae%9a\" >Tag configuration<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e3%82%bf%e3%82%b0%e8%a8%ad%e5%ae%9a%ef%bc%9a%e3%82%bf%e3%82%b0%e3%82%bf%e3%82%a4%e3%83%97%e9%81%b8%e6%8a%9e\" >Tag Settings: Select tag type<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e3%82%bf%e3%82%b0%e8%a8%ad%e5%ae%9a%ef%bc%9a%e8%a8%ad%e5%ae%9a%e3%82%bf%e3%82%b0\" >Tag Settings: Set tags<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e3%82%bf%e3%82%b0%e8%a8%ad%e5%ae%9a%ef%bc%9a%e3%82%a4%e3%83%99%e3%83%b3%e3%83%88%e5%90%8d\" >Tag setting: Event name<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e5%85%88%e3%81%bb%e3%81%a9%e8%a8%ad%e5%ae%9a%e3%82%92%e3%81%97%e3%81%9f%e3%83%88%e3%83%aa%e3%82%ac%e3%83%bc%e3%82%92%e8%a8%ad%e5%ae%9a\" >Set the trigger you just set<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e5%85%ac%e9%96%8b\" >Release<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#ga4%e3%81%a7%e3%82%a4%e3%83%99%e3%83%b3%e3%83%88%e3%82%92%e7%a2%ba%e8%aa%8d\" >Check the event in GA4<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/webmarketing\/google-tag-manager-ga4-outlinelink\/#%e8%a8%88%e6%b8%ac%e7%b5%90%e6%9e%9c%e3%82%92%e3%82%b5%e3%82%a4%e3%83%88%e6%94%b9%e5%96%84%e3%81%ab%e7%b5%90%e3%81%b3%e4%bb%98%e3%81%91%e3%82%8b\" >Linking measurement results to site improvements<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e5%a4%89%e6%95%b0%e3%82%92%e4%bd%9c%e6%88%90\"><\/span>Create a variable<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>First, click on the variable to set it.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"677\" height=\"525\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-4.png\" alt=\"\" class=\"wp-image-9506\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-4.png 677w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-4-300x233.png 300w\" sizes=\"(max-width: 677px) 100vw, 677px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e7%b5%84%e3%81%bf%e8%be%bc%e3%81%bf%e5%a4%89%e6%95%b0%e8%a8%ad%e5%ae%9a\"><\/span>Built-in variable settings<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Click [Settings] for built-in variables.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"340\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-5-1024x340.png\" alt=\"\" class=\"wp-image-9507\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-5-1024x340.png 1024w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-5-300x100.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-5-768x255.png 768w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-5-1536x511.png 1536w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-5.png 1558w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Turn on all click elements.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Click Element<\/li><li>Click Classes<\/li><li>Click ID<\/li><li>Click Target<\/li><li>Click URL<\/li><li>Click Text<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"693\" height=\"382\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-6.png\" alt=\"\" class=\"wp-image-9508\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-6.png 693w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-6-300x165.png 300w\" sizes=\"(max-width: 693px) 100vw, 693px\" \/><\/figure>\n\n\n\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e3%83%88%e3%83%aa%e3%82%ac%e3%83%bc%e8%a8%ad%e5%ae%9a\"><\/span>Trigger Settings<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Next, set the trigger. Click [New] to create a new trigger.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"337\" height=\"473\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-7.png\" alt=\"\" class=\"wp-image-9509\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-7.png 337w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-7-214x300.png 214w\" sizes=\"(max-width: 337px) 100vw, 337px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e3%83%88%e3%83%aa%e3%82%ac%e3%83%bc%e5%90%8d%e3%82%92%e5%a4%89%e6%9b%b4\"><\/span>Change the trigger name<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Change the name to something more meaningful, then click the red edit icon once you&#039;ve changed the name.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"395\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-21-1024x395.png\" alt=\"\" class=\"wp-image-9527\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-21-1024x395.png 1024w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-21-300x116.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-21-768x297.png 768w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-21.png 1437w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e3%83%88%e3%83%aa%e3%82%ac%e3%83%bc%e3%82%bf%e3%82%a4%e3%83%97\"><\/span>Trigger Type<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>For Trigger Type, select Link Only.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"602\" height=\"443\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-10.png\" alt=\"\" class=\"wp-image-9512\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-10.png 602w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-10-300x221.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-10-600x443.png 600w\" sizes=\"(max-width: 602px) 100vw, 602px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e5%bf%85%e8%a6%81%e4%ba%8b%e9%a0%85%e3%81%ab%e3%83%81%e3%82%a7%e3%83%83%e3%82%af\"><\/span>Check the necessary items<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li>Wait for the tag to fire<\/li><li>Check for validity<\/li><\/ul>\n\n\n\n<p>Check these two items.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"730\" height=\"466\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-11.png\" alt=\"\" class=\"wp-image-9513\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-11.png 730w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-11-300x192.png 300w\" sizes=\"(max-width: 730px) 100vw, 730px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e3%82%b5%e3%82%a4%e3%83%88%e5%86%85%e5%85%a8%e3%81%a6%e3%81%ae%e3%83%9a%e3%83%bc%e3%82%b8%e3%82%92%e5%af%be%e8%b1%a1%e3%81%ab%e8%a8%ad%e5%ae%9a\"><\/span>Set to target all pages on the site<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Check the box and set the output items.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Page URL<\/li><li>Matches a regular expression<\/li><li>.* (dot asterisk)<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"155\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-13-1024x155.png\" alt=\"\" class=\"wp-image-9515\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-13-1024x155.png 1024w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-13-300x45.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-13-768x116.png 768w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-13.png 1132w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Set your own site URL<\/p>\n\n\n\n<p>Since we want to measure only external links, we will set it to measure URLs that do not include our own domain. Select some link clicks and set it.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Clock URL<\/li><li>Not included<\/li><li>Domain (in our case, the domain is hanami-web.tokyo.jp)<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"234\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-22-1024x234.png\" alt=\"\" class=\"wp-image-9528\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-22-1024x234.png 1024w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-22-300x69.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-22-768x175.png 768w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-22.png 1116w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<section class=\"wp-block-uagb-columns uagb-columns__wrap uagb-columns__background-none uagb-columns__stack-mobile uagb-columns__valign- uagb-columns__gap-10 align uagb-block-a30f7c87 uagb-columns__columns-1 uagb-columns__max_width-theme\"><div class=\"uagb-columns__overlay\"><\/div><div class=\"uagb-columns__inner-wrap uagb-columns__columns-1\">\n<div class=\"wp-block-uagb-column uagb-column__wrap uagb-column__background-undefined uagb-block-9bf9dc58\"><div class=\"uagb-column__overlay\"><\/div>\n<p>For internal links, you should [include] your own website&#039;s domain, but when measuring external links, it&#039;s important to [exclude] it!<\/p>\n<\/div>\n<\/div><\/section>\n\n\n\n<p>Once you have completed the settings, click [Save].<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"431\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-23-1024x431.png\" alt=\"\" class=\"wp-image-9529\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-23-1024x431.png 1024w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-23-300x126.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-23-768x323.png 768w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-23.png 1485w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e3%82%bf%e3%82%b0%e3%82%92%e6%96%b0%e8%a6%8f%e4%bd%9c%e6%88%90\"><\/span>Create a new tag<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Finally, set the tag. Change the title to something more meaningful.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"395\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-24-1024x395.png\" alt=\"\" class=\"wp-image-9530\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-24-1024x395.png 1024w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-24-300x116.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-24-768x296.png 768w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-24.png 1477w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e3%82%bf%e3%82%b0%e8%a8%ad%e5%ae%9a\"><\/span>Tag configuration<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e3%82%bf%e3%82%b0%e8%a8%ad%e5%ae%9a%ef%bc%9a%e3%82%bf%e3%82%b0%e3%82%bf%e3%82%a4%e3%83%97%e9%81%b8%e6%8a%9e\"><\/span>Tag Settings: Select tag type<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Google Analytics: Select GA4 Events.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"354\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-1-1024x354.png\" alt=\"\" class=\"wp-image-9503\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-1-1024x354.png 1024w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-1-300x104.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-1-768x266.png 768w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-1-1536x531.png 1536w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-1.png 1896w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e3%82%bf%e3%82%b0%e8%a8%ad%e5%ae%9a%ef%bc%9a%e8%a8%ad%e5%ae%9a%e3%82%bf%e3%82%b0\"><\/span>Tag Settings: Set tags<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Select [Google Analytics GA4 Settings].<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"857\" height=\"505\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-25.png\" alt=\"\" class=\"wp-image-9531\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-25.png 857w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-25-300x177.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-25-768x453.png 768w\" sizes=\"(max-width: 857px) 100vw, 857px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e3%82%bf%e3%82%b0%e8%a8%ad%e5%ae%9a%ef%bc%9a%e3%82%a4%e3%83%99%e3%83%b3%e3%83%88%e5%90%8d\"><\/span>Tag setting: Event name<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Select a variable. Select [Click Text] or [Click URL].<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"323\" height=\"370\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-16.png\" alt=\"\" class=\"wp-image-9518\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-16.png 323w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-16-262x300.png 262w\" sizes=\"(max-width: 323px) 100vw, 323px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e5%85%88%e3%81%bb%e3%81%a9%e8%a8%ad%e5%ae%9a%e3%82%92%e3%81%97%e3%81%9f%e3%83%88%e3%83%aa%e3%82%ac%e3%83%bc%e3%82%92%e8%a8%ad%e5%ae%9a\"><\/span>Set the trigger you just set<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Next, in the Trigger settings, select the trigger you just created.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"561\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-26-1024x561.png\" alt=\"\" class=\"wp-image-9532\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-26-1024x561.png 1024w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-26-300x164.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-26-768x421.png 768w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-26.png 1263w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Once you have completed the settings up to this point, click [Save].<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"444\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-27-1024x444.png\" alt=\"\" class=\"wp-image-9533\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-27-1024x444.png 1024w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-27-300x130.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-27-768x333.png 768w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-27.png 1487w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e5%85%ac%e9%96%8b\"><\/span>Release<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Just setting it up will not make it public, so click the [Publish] button in the upper right.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"792\" height=\"417\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-28.png\" alt=\"\" class=\"wp-image-9534\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-28.png 792w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-28-300x158.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-28-768x404.png 768w\" sizes=\"(max-width: 792px) 100vw, 792px\" \/><\/figure>\n\n\n\n<p>A version control screen will appear, so give it an easy-to-understand name, such as Add Meeting Link Measurement.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"517\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-29-1024x517.png\" alt=\"\" class=\"wp-image-9535\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-29-1024x517.png 1024w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-29-300x152.png 300w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-29-768x388.png 768w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-29.png 1530w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"ga4%e3%81%a7%e3%82%a4%e3%83%99%e3%83%b3%e3%83%88%e3%82%92%e7%a2%ba%e8%aa%8d\"><\/span>Check the event in GA4<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Check if the event has been created in GA4.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Reports<\/li><li>engagement<\/li><li>event<\/li><\/ul>\n\n\n\n<p>It is located in the &quot;Events&quot; section. We have set up other events, so there are various events, but if they are reflected here, then the process is complete.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"763\" height=\"663\" src=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-20.png\" alt=\"\" class=\"wp-image-9522\" srcset=\"https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-20.png 763w, https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/image-20-300x261.png 300w\" sizes=\"(max-width: 763px) 100vw, 763px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%e8%a8%88%e6%b8%ac%e7%b5%90%e6%9e%9c%e3%82%92%e3%82%b5%e3%82%a4%e3%83%88%e6%94%b9%e5%96%84%e3%81%ab%e7%b5%90%e3%81%b3%e4%bb%98%e3%81%91%e3%82%8b\"><\/span>Linking measurement results to site improvements<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Once external links are tracked using Google Tag Manager and GA4<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Which page<\/li><li>Which external links<\/li><\/ul>\n\n\n\n<p>We will analyze which pages are being clicked and use that information to improve our site.<\/p>\n\n\n\n<p>When you want to improve your site, we focus on web production and in-house development support using WordPress and no-code so that you can make quick changes in-house. If you are a web manager who wants to make in-house operations easier, please feel free to contact us for a free consultation!<\/p>\n\n\n<div class=\"sc\"><a href=\"https:\/\/hanami-web.tokyo.jp\/blog\/en\/line\/\" title=\"Free online consultation for in-house website development and in-house operation support\" target=\"_blank\">\r\n\t<p class=\"sc-txt01\">Utilizing WordPress and no-code<\/p>\r\n\t<p class=\"sc-txt01\">We specialize in creating systems that enable in-house management of web improvements.<\/p>\r\n\t<p class=\"sc-txt01\">We accept free online consultations. Please feel free to contact us.<\/p>\r\n\t<p class=\"sc-txt02\">Get a free consultation now \u2192<\/p>\r\n<\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3068GA4\u3092\u4f7f\u3063\u3066\u5916\u90e8\u30ea\u30f3\u30af\u306e\u6e2c\u5b9a\u8a2d\u5b9a\u3092\u884c\u3063\u305f\u306e\u3067\u7d39\u4ecb\u3057\u307e\u3059\u3002 \u30b3\u30fc\u30c9\u3092\u5165\u308c\u305a\u306b\u4ee5\u4e0b\u306e\u8a08\u6e2c\u304c\u51fa\u6765\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\uff01 \u5916\u90e8\u30ea\u30f3\u30af\u306e\u30af\u30ea\u30c3\u30af\u6570 \u5404\u500b\u5225\u30da\u30fc\u30b8\u3067\u5916\u90e8\u30ea\u30f3\u30af\u304c\u30af\u30ea\u30c3\u30af\u3055\u308c\u3066\u3044\u308b\u6570 \u3069\u306e\u5916 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9537,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[1507],"tags":[1509,1508,1510,1511],"class_list":["post-9526","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-webmarketing","tag-ga4","tag-google","tag-1510","tag-1511"],"blocksy_meta":[],"aioseo_notices":[],"uagb_featured_image_src":{"full":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-1.png",720,540,false],"thumbnail":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-1-150x150.png",150,150,true],"medium":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-1-300x225.png",300,225,true],"medium_large":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-1.png",720,540,false],"large":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-1.png",720,540,false],"1536x1536":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-1.png",720,540,false],"2048x2048":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-1.png",720,540,false],"trp-custom-language-flag":["https:\/\/hanami-web.tokyo.jp\/blog\/wp-content\/uploads\/2022\/09\/thumnail-1.png",16,12,false]},"uagb_author_info":{"display_name":"\u682a\u5f0f\u4f1a\u793eHanamiWEB \u4ee3\u8868\u53d6\u7de0\u5f79 \u677e\u6d66\u307f\u3055","author_link":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/author\/hanami\/"},"uagb_comment_info":0,"uagb_excerpt":"Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3068GA4\u3092\u4f7f\u3063\u3066\u5916\u90e8\u30ea\u30f3\u30af\u306e\u6e2c\u5b9a\u8a2d\u5b9a\u3092\u884c\u3063\u305f\u306e\u3067\u7d39\u4ecb\u3057\u307e\u3059\u3002 \u30b3\u30fc\u30c9\u3092\u5165\u308c\u305a\u306b\u4ee5\u4e0b&hellip;","brizy_media":[],"_links":{"self":[{"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/posts\/9526","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/comments?post=9526"}],"version-history":[{"count":0,"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/posts\/9526\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/media\/9537"}],"wp:attachment":[{"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/media?parent=9526"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/categories?post=9526"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hanami-web.tokyo.jp\/blog\/en\/wp-json\/wp\/v2\/tags?post=9526"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}