Site name (company name) not displayed in search results

Misa Matsuura, Representative Director, HanamiWEB Co., Ltd.
March 22, 2024
8:56 AM
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For some people, the part attached below is set to their company name in search engines, while for others it displays the URL, so I looked into how to change it.

table of contents

Official Google information

By using data in the website structure, the site title can be accurately conveyed to search engines.

og:site_name or are also taken into consideration, but the most important thing is the [WebSite] structured data.</p> <p><a href="https://developers.google.com/search/docs/appearance/site-names?hl=ja" target="_blank" rel="noopener" title=""><span style="text-decoration: underline;">Make your site name visible in Google searches</span></a></p> <figure class="wp-block-image size-large"><img decoding="async" width="1024" height="361" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAABAAAAAFpAQAAAAAqpWcbAAAAAnRSTlMAAHaTzTgAAABESURBVHja7cExAQAAAMKg9U9tDB+gAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAzga16QABtDJ0ywAAAABJRU5ErkJggg==" alt="" class="wp-image-13686 lazyload" data-src="https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8-1024x361.png" data-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8-1024x361.png 1024w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8-300x106.png 300w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8-768x271.png 768w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8.png 1127w" data-sizes="auto" data-eio-rwidth="1024" data-eio-rheight="361" /><noscript><img decoding="async" width="1024" height="361" src="https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8-1024x361.png" alt="" class="wp-image-13686" srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8-1024x361.png 1024w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8-300x106.png 300w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8-768x271.png 768w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8.png 1127w" sizes="(max-width: 1024px) 100vw, 1024px" data-eio="l" /></noscript></figure> <p>Specifically, these structures put data into your site and tell search engines about your site.</p> <figure class="wp-block-image size-full is-resized"><img decoding="async" width="900" height="628" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAA4QAAAJ0AQAAAABi0NA7AAAAAnRSTlMAAHaTzTgAAABcSURBVHja7cExAQAAAMKg9U9tDB+gAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAeBoXtwABcIPxYQAAAABJRU5ErkJggg==" alt="" class="wp-image-13687 lazyload" style="width:750px;height:auto" data-src="https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9.png" data-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9.png 900w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9-300x209.png 300w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9-768x536.png 768w" data-sizes="auto" data-eio-rwidth="900" data-eio-rheight="628" /><noscript><img decoding="async" width="900" height="628" src="https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9.png" alt="" class="wp-image-13687" style="width:750px;height:auto" srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9.png 900w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9-300x209.png 300w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9-768x536.png 768w" sizes="(max-width: 900px) 100vw, 900px" data-eio="l" /></noscript></figure> <h2 class="wp-block-heading"><span class="ez-toc-section" id="all_in_one_seo%e3%83%97%e3%83%a9%e3%82%b0%e3%82%a4%e3%83%b3%e3%81%a7%e3%81%ae%e8%a8%ad%e5%ae%9a%e7%ae%87%e6%89%80"></span>Settings in the All in one SEO plugin<span class="ez-toc-section-end"></span></h2> <p>I specified the site name using the All in one SEO plugin, but the site name was not reflected.</p> <ul class="wp-block-list"> <li>All in one SEO</li> <li>Search Appearance</li> <li>Knowledge Graph</li> </ul> <p>This is where you can set your site name and organization name.</p> <p>By registering all of these values, you can generate structured data for your website.</p> <p>It may take several days to several weeks for the settings to be reflected even if you change them. Also, there may be cases where the settings are not reflected due to insufficient information on the website.</p> <figure class="wp-block-image size-large"><img decoding="async" width="1024" height="545" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAABAAAAAIhAQAAAAD4RvWHAAAAAnRSTlMAAHaTzTgAAABbSURBVHja7cExAQAAAMKg9U9tDB+gAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAADOBhKwAAFOb9SrAAAAAElFTkSuQmCC" alt="" class="wp-image-13688 lazyload" data-src="https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10-1024x545.png" data-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10-1024x545.png 1024w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10-300x160.png 300w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10-768x409.png 768w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10.png 1104w" data-sizes="auto" data-eio-rwidth="1024" data-eio-rheight="545" /><noscript><img decoding="async" width="1024" height="545" src="https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10-1024x545.png" alt="" class="wp-image-13688" srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10-1024x545.png 1024w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10-300x160.png 300w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10-768x409.png 768w, https://hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10.png 1104w" sizes="(max-width: 1024px) 100vw, 1024px" data-eio="l" /></noscript></figure> </div></div></div><div id="" class="brz-css-d-wrapper brz-css-r-wrapper brz-css-12gr73d brz-wrapper"><div class="brz-spacer brz-css-d-spacer brz-css-19mmyv8"></div></div><div id="" class="brz-css-d-wrapper brz-css-mtjwb2 brz-wrapper"><div class="brz-rich-text brz-rich-text__custom brz-css-d-richtext brz-css-yh5yac" data-brz-custom-id="cfpzcfsgrnpxwljgzvgpxmhxnmyfczihnkbg"><div data-brz-translate-text="1"><h1 data-generated-css="brz-css-fIKWm" data-uniq-id="elfKR" class="brz-text-xs-justify brz-text-lg-center brz-tp-lg-heading1 brz-css-iBjOB"><span class="brz-cp-color7">Released as soon as the next morning! Weekends and holidays are also available!</span></h1></div></div></div><div id="" class="brz-css-d-wrapper brz-css-wqdtjg brz-wrapper"><div class="brz-rich-text brz-rich-text__custom brz-css-d-richtext brz-css-1dhfhha" data-brz-custom-id="eOr6u8cwAsEE"><div data-brz-translate-text="1"><h2 class="brz-text-lg-center brz-tp-lg-heading2 brz-text-xs-justify brz-css-deci1" data-uniq-id="zl6Ox" data-generated-css="brz-css-cVcCh"><span class="ez-toc-section" id="%e8%b6%85%e3%81%8a%e6%80%a5%e3%81%8e%e3%83%9b%e3%83%bc%e3%83%a0%e3%83%9a%e3%83%bc%e3%82%b8%e5%88%b6%e4%bd%9c%e3%83%97%e3%83%a9%e3%83%b3"></span><strong class="brz-cp-color7">Super rush website creation plan</strong><span class="ez-toc-section-end"></span></h2></div></div></div><div id="" class="brz-css-d-wrapper brz-css-727ygi brz-wrapper"><div class="brz-rich-text brz-rich-text__custom brz-css-d-richtext brz-css-118ysiu" data-brz-custom-id="pboqbksknpagxeimolxpekgpgtgdzmltndqe"><div data-brz-translate-text="1"><p class="brz-tp-lg-paragraph brz-css-fVE0s" data-generated-css="brz-css-haVvl" data-uniq-id="rke2U"><span class="brz-cp-color7">We offer a rush website creation plan for those who need a website in a hurry!</span></p><p class="brz-tp-lg-paragraph brz-css-g480Q" data-generated-css="brz-css-haVvl" data-uniq-id="rke2U"><span class="brz-cp-color7">We can publish your content as soon as the next morning, even on weekends and holidays! 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class="brz-cp-color3">Hbook</strong></p></div></div></div></div><a class="brz-a brz-container-link" target="_self" rel="noopener" href="https://hanami-web.tokyo.jp/blog/en/hbook-how-to-settings/" data-brz-link-type="external"></a></div></div></div></div></div></section> <section id="gnzOyV7I4MFr_gnzOyV7I4MFr" class="brz-section brz-css-d-section brz-css-im8atb"><div class="brz-section__content brz-section--boxed brz-css-d-sectionitem-bg brz-css-2vwivp" data-brz-custom-id="zVCq6tKikrky"><div class="brz-container brz-css-d-sectionitem-container brz-css-44up3m"><div id="" class="brz-css-d-wrapper brz-css-7lhl9n brz-wrapper"><div class="brz-line brz-line-text brz-css-d-line brz-css-1k98chn" data-brz-custom-id="pxzmFflLR5PY"><span class="brz-line-container"><span data-brz-translate-text="1" class="brz-line-content brz-span brz-text__editor">Your problem solved!</span></span></div></div><div class="brz-row__container brz-css-d-row-row brz-css-1umki09" data-brz-custom-id="ww6xhwEYplAw"><div class="brz-row brz-css-d-row-container brz-css-2ononm"><div class="brz-columns brz-css-d-column-column brz-css-afvv1z" data-brz-custom-id="bx4JNK5wvuUD"><div class="brz-bg"><div class="brz-bg-color"></div></div><div class="brz-column__items brz-css-d-column-bg brz-css-5g1brm"><div class="brz-row__container brz-css-d-row-row brz-css-1p9b8cu" data-brz-custom-id="fqRIjgasVWU7"><div class="brz-row brz-row--inner brz-css-d-row-container brz-css-r-row-container brz-css-6okyre"><div class="brz-columns brz-css-d-column-column brz-css-gtfmpv" data-brz-custom-id="fwYDvoyAvntD"><div class="brz-column__items brz-css-d-column-bg brz-css-57y0u4"><div id="" class="brz-css-d-wrapper brz-css-14nxvz9 brz-wrapper"><div class="brz-image brz-css-d-image-hjqg3knboalx-parent brz-css-h7kluh" data-brz-custom-id="hjQG3kNboaLx"><picture class="brz-picture brz-d-block brz-p-relative brz-css-d-image-hjqg3knboalx-picture brz-css-1grus68"><source media="(min-width: 992px)" data-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/1-179x112x0x0x179x112x1708643660.png 1x, https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/1-358x224x0x0x358x224x1708643660.png 2x"><source media="(min-width: 768px)" data-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/1-234x146x0x0x234x146x1708643660.png 1x, https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/1-468x292x0x0x468x292x1708643660.png 2x"><img class="brz-img lazyload" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAALMAAABwAQAAAAB9E3xEAAAAAnRSTlMAAHaTzTgAAAAZSURBVEjH7cExAQAAAMKg9U9tCy+gAADgZwqAAAHyHRVbAAAAAElFTkSuQmCC" loading="lazy" alt="WordPressのお悩みにマンツーマンレッスンで解決" title="1" draggable="false" data-src="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/1-179x112x0x0x179x112x1708643660.png" decoding="async" data-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/1-193x121x0x0x193x121x1708643660.png 1x, 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src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAALMAAABwAQAAAAB9E3xEAAAAAnRSTlMAAHaTzTgAAAAZSURBVEjH7cExAQAAAMKg9U9tCy+gAADgZwqAAAHyHRVbAAAAAElFTkSuQmCC" loading="lazy" alt="WordPressのお悩みに代行で解決" title="3" draggable="false" data-src="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/3-179x112x0x0x179x112x1708643680.png" decoding="async" data-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/3-193x121x0x0x193x121x1708643680.png 1x, https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/3-386x242x0x0x386x242x1708643680.png 2x" data-eio-rwidth="179" data-eio-rheight="112"></picture><noscript><img class="brz-img" srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/3-193x121x0x0x193x121x1708643680.png 1x, https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/3-386x242x0x0x386x242x1708643680.png 2x" src="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/3-179x112x0x0x179x112x1708643680.png" loading="lazy" 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