Site name (company name) not displayed in search results

Misa
March 22, 2024
8:56 AM
0 comments

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For some people, the part attached below is set to their company name in search engines, while for others it displays the URL, so I looked into how to change it.

table of contents

Official Google information

By using data in the website structure, the site title can be accurately conveyed to search engines.

og:site_name or are also taken into consideration, but the most important thing is the [WebSite] structured data.</p> <p><a href="https://developers.google.com/search/docs/appearance/site-names?hl=ja" target="_blank" rel="noopener" title=""><span style="text-decoration: underline;">Make your site name visible in Google searches</span></a></p> <figure class="wp-block-image size-large"><img data-recalc-dims="1" decoding="async" width="1024" height="361" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201024%20361'%3E%3C/svg%3E" alt="" class="wp-image-13686" data-lazy-srcset="https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8.png?resize=1024%2C361&ssl=1 1024w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8.png?resize=300%2C106&ssl=1 300w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8.png?resize=768%2C271&ssl=1 768w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8.png?w=1127&ssl=1 1127w" data-lazy-sizes="(max-width: 1024px) 100vw, 1024px" data-lazy-src="https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8.png?resize=1024%2C361&ssl=1" /><noscript><img data-recalc-dims="1" decoding="async" width="1024" height="361" src="https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8.png?resize=1024%2C361&ssl=1" alt="" class="wp-image-13686" srcset="https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8.png?resize=1024%2C361&ssl=1 1024w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8.png?resize=300%2C106&ssl=1 300w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8.png?resize=768%2C271&ssl=1 768w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-8.png?w=1127&ssl=1 1127w" sizes="(max-width: 1024px) 100vw, 1024px" /></noscript></figure> <p>Specifically, these structures put data into your site and tell search engines about your site.</p> <figure class="wp-block-image size-full is-resized"><img data-recalc-dims="1" decoding="async" width="900" height="628" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20900%20628'%3E%3C/svg%3E" alt="" class="wp-image-13687" style="width:750px;height:auto" data-lazy-srcset="https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9.png?w=900&ssl=1 900w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9.png?resize=300%2C209&ssl=1 300w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9.png?resize=768%2C536&ssl=1 768w" data-lazy-sizes="(max-width: 900px) 100vw, 900px" data-lazy-src="https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9.png?resize=900%2C628&ssl=1" /><noscript><img data-recalc-dims="1" decoding="async" width="900" height="628" src="https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9.png?resize=900%2C628&ssl=1" alt="" class="wp-image-13687" style="width:750px;height:auto" srcset="https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9.png?w=900&ssl=1 900w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9.png?resize=300%2C209&ssl=1 300w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-9.png?resize=768%2C536&ssl=1 768w" sizes="(max-width: 900px) 100vw, 900px" /></noscript></figure> <h2 class="wp-block-heading"><span class="ez-toc-section" id="all_in_one_seo%e3%83%97%e3%83%a9%e3%82%b0%e3%82%a4%e3%83%b3%e3%81%a7%e3%81%ae%e8%a8%ad%e5%ae%9a%e7%ae%87%e6%89%80"></span>Settings in the All in one SEO plugin<span class="ez-toc-section-end"></span></h2> <p>I specified the site name using the All in one SEO plugin, but the site name was not reflected.</p> <ul class="wp-block-list"> <li>All in one SEO</li> <li>Search Appearance</li> <li>Knowledge Graph</li> </ul> <p>This is where you can set your site name and organization name.</p> <p>By registering all of these values, you can generate structured data for your website.</p> <p>It may take several days to several weeks for the settings to be reflected even if you change them. Also, there may be cases where the settings are not reflected due to insufficient information on the website.</p> <figure class="wp-block-image size-large"><img data-recalc-dims="1" decoding="async" width="1024" height="545" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201024%20545'%3E%3C/svg%3E" alt="" class="wp-image-13688" data-lazy-srcset="https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10.png?resize=1024%2C545&ssl=1 1024w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10.png?resize=300%2C160&ssl=1 300w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10.png?resize=768%2C409&ssl=1 768w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10.png?w=1104&ssl=1 1104w" data-lazy-sizes="(max-width: 1024px) 100vw, 1024px" data-lazy-src="https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10.png?resize=1024%2C545&ssl=1" /><noscript><img data-recalc-dims="1" decoding="async" width="1024" height="545" src="https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10.png?resize=1024%2C545&ssl=1" alt="" class="wp-image-13688" srcset="https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10.png?resize=1024%2C545&ssl=1 1024w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10.png?resize=300%2C160&ssl=1 300w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10.png?resize=768%2C409&ssl=1 768w, https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/2024/03/image-10.png?w=1104&ssl=1 1104w" sizes="(max-width: 1024px) 100vw, 1024px" /></noscript></figure> </div></div></div><div id="" class="brz-css-1oq4lwj brz-css-18jf4fc brz-wrapper"><div class="brz-spacer brz-css-43nxb8"></div></div><div id="" class="brz-css-1oq4lwj brz-wrapper"><div class="brz-rich-text brz-rich-text__custom brz-css-od95ik" data-brz-custom-id="cfpzcfsgrnpxwljgzvgpxmhxnmyfczihnkbg"><div data-brz-translate-text="1"><h2 data-uniq-id="nyopf" data-generated-css="brz-css-tyvpz" class="brz-text-lg-center brz-tp-lg-heading2 brz-text-xs-justify brz-css-tYKnx"><span class="ez-toc-section" id="%e3%83%9b%e3%83%bc%e3%83%a0%e3%83%9a%e3%83%bc%e3%82%b8%e3%81%ae%e3%83%aa%e3%82%b9%e3%82%ad%e3%83%aa%e3%83%b3%e3%82%b0%e3%81%af%e3%81%8a%e4%bb%bb%e3%81%9b%e3%81%8f%e3%81%a0%e3%81%95%e3%81%84%ef%bc%81"></span><strong class="brz-cp-color7">Leave the reskilling of your website to us!</strong><span class="ez-toc-section-end"></span></h2></div></div></div><div id="" class="brz-css-1oq4lwj brz-wrapper"><div class="brz-rich-text brz-rich-text__custom brz-css-od95ik" data-brz-custom-id="pboqbksknpagxeimolxpekgpgtgdzmltndqe"><div data-brz-translate-text="1"><p class="brz-tp-lg-paragraph brz-css-dvEbs" data-uniq-id="cftdw" data-generated-css="brz-css-meoql"><span class="brz-cp-color7">Since 2019, we have been sharing skills related to WordPress and websites. 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data-recalc-dims="1" decoding="async" class="brz-img" data-lazy-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/LifterLMS-400x300x0x0x400x300x1726285915.png 1x, https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/LifterLMS-800x600x0x0x800x600x1726285915.png 2x" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%200%200'%3E%3C/svg%3E" alt="" draggable="false" data-lazy-src="https://i0.wp.com/hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/LifterLMS-211x158x0x0x211x158x1726285915.png?w=1290&ssl=1"><noscript><img data-recalc-dims="1" decoding="async" class="brz-img" srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/LifterLMS-400x300x0x0x400x300x1726285915.png 1x, https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/LifterLMS-800x600x0x0x800x600x1726285915.png 2x" 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src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%200%200'%3E%3C/svg%3E" alt="WordPressのお悩みにマンツーマンレッスンで解決" draggable="false" data-lazy-src="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/1-179x112x0x0x179x112x1708643660.png"><noscript><img class="brz-img" srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/1-193x121x0x0x193x121x1708643660.png 1x, https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/1-386x242x0x0x386x242x1708643660.png 2x" src="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/1-179x112x0x0x179x112x1708643660.png" alt="WordPressのお悩みにマンツーマンレッスンで解決" draggable="false" loading="lazy"></noscript></picture></div></div></div></div><div class="brz-columns brz-css-131s4jt brz-css-1d001k8" data-brz-custom-id="cb6Q0DsyQjXa"><div class="brz-bg"></div><div class="brz-column__items brz-css-58mfzl"><div id="" class="brz-css-yn3b3r brz-css-1tsu1xh brz-wrapper"><div class="brz-rich-text 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data-uniq-id="fkgzx" data-generated-css="brz-css-mdgxk">Click →</p></div></div></div></div></div></div></div></div><a class="brz-a brz-container-link" href="https://hanami-web.tokyo.jp/blog/en/lesson/" target="_blank" rel="noopener" data-brz-link-type="external"></a></div><div class="brz-columns brz-css-131s4jt brz-css-r0pgqq" data-brz-custom-id="p4b1LIu72Pdf"><div class="brz-bg"><div class="brz-bg-color"></div></div><div class="brz-column__items brz-css-58mfzl brz-css-wnxrxd"><div class="brz-row__container brz-css-dqdcgy" data-brz-custom-id="p_tsZZNYtqtZ"><div class="brz-bg"></div><div class="brz-row brz-row--inner brz-css-h56b6j brz-css-1wvw9kr"><div class="brz-columns brz-css-131s4jt brz-css-qxfnff" data-brz-custom-id="fyNfsin8NwFX"><div class="brz-bg"></div><div class="brz-column__items brz-css-58mfzl brz-css-ck7tef"><div id="" class="brz-css-yn3b3r brz-css-108wjip brz-wrapper"><div class="brz-image brz-css-dyyr0d" data-brz-custom-id="zA8eKLN8TJUP"><picture class="brz-picture brz-d-block brz-p-relative brz-css-rsv7qs"><source data-lazy-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/2-179x112x0x0x179x112x1708643670.png 1x, https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/2-358x224x0x0x358x224x1708643670.png 2x" media="(min-width: 992px)"><source data-lazy-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/2-234x146x0x0x234x146x1708643670.png 1x, https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/2-468x292x0x0x468x292x1708643670.png 2x" media="(min-width: 768px)"><img class="brz-img" data-lazy-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/2-193x121x0x0x193x121x1708643670.png 1x, https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/2-386x242x0x0x386x242x1708643670.png 2x" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%200%200'%3E%3C/svg%3E" alt="WordPressのお悩みにオンラインスクールで解決" draggable="false" 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data-uniq-id="cvthe" data-generated-css="brz-css-tktwm"><strong class="brz-cp-color3">Online School</strong></p></div></div></div><div id="" class="brz-css-yn3b3r brz-css-10g0l9y brz-wrapper"><div class="brz-rich-text brz-rich-text__custom brz-css-1mzumxv" data-brz-custom-id="lbf1KHpdJMai"><div data-brz-translate-text="1"><p class="brz-tp-lg-paragraph brz-css-gziZP" data-generated-css="brz-css-phwxl" data-uniq-id="rdjbe"><strong class="brz-cp-color7">If you want to operate your WordPress site with peace of mind, we'll help you solve your problems!</strong></p></div></div></div><div id="" class="brz-css-yn3b3r brz-css-19pjd2y brz-wrapper"><div class="brz-rich-text brz-rich-text__custom brz-css-1mzumxv" data-brz-custom-id="negs8ZdARYLk"><div data-brz-translate-text="1"><p class="brz-tp-lg-paragraph brz-text-lg-right brz-css-wBqPO" data-uniq-id="fkgzx" data-generated-css="brz-css-mdgxk">Click →</p></div></div></div></div></div></div></div></div><a class="brz-a brz-container-link" href="https://hw-lms.online/" target="_blank" rel="noopener" data-brz-link-type="external"></a></div><div class="brz-columns brz-css-131s4jt brz-css-1aw0zbt" data-brz-custom-id="rAZ5jUAs0Rkd"><div class="brz-bg"><div class="brz-bg-color"></div></div><div class="brz-column__items brz-css-58mfzl brz-css-rgg3fe"><div class="brz-row__container brz-css-dqdcgy" data-brz-custom-id="viUhs_DEuaRY"><div class="brz-bg"></div><div class="brz-row brz-row--inner brz-css-h56b6j brz-css-1wvw9kr"><div class="brz-columns brz-css-131s4jt brz-css-t7lt32" data-brz-custom-id="nk3vbdjJJ0DX"><div class="brz-bg"></div><div class="brz-column__items brz-css-58mfzl brz-css-82flbh"><div id="" class="brz-css-yn3b3r brz-css-3q82ku brz-wrapper"><div class="brz-image brz-css-2xlyqm" data-brz-custom-id="j3jdfaa6w8Yi"><picture class="brz-picture brz-d-block brz-p-relative brz-css-1x3cfrg"><source data-lazy-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/3-179x112x0x0x179x112x1708643680.png 1x, https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/3-358x224x0x0x358x224x1708643680.png 2x" media="(min-width: 992px)"><source data-lazy-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/3-235x147x0x0x235x147x1708643680.png 1x, https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/3-470x294x0x0x470x294x1708643680.png 2x" media="(min-width: 768px)"><img class="brz-img" data-lazy-srcset="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/3-193x121x0x0x193x121x1708643680.png 1x, https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/3-386x242x0x0x386x242x1708643680.png 2x" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%200%200'%3E%3C/svg%3E" alt="WordPressのお悩みに代行で解決" draggable="false" data-lazy-src="https://hanami-web.tokyo.jp/blog/wp-content/uploads/brizy/imgs/3-179x112x0x0x179x112x1708643680.png"><noscript><img class="brz-img" 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