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[Setup time: 5 minutes] How to easily upgrade to Google Analytics v4

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November 2020: Google Analytics v4

When I tried setting up analytics for a static website client for the first time in a while, I was surprised to see how much the specifications had changed.

I didn't realize this because with WordPress you can easily set up analytics using the Sitekit plugin.

I couldn't find much information online, so I'll explain how to upgrade to Google Analytics v4 with diagrams!

Major changes in Google Analytics v4

Until now, Google Analytics has measured data on a page-by-page basis, but with Google Analytics v4, this has changed to user-by-user analysis.

Complete the migration to Google Analytics v4 in just a few easy steps!

Go to Analytics and click the gear icon.

Upgrade to Google Analytics v4

Click [Upgrade to GA4].

On the right side, you will see the message "Upgrade to Google Analytics 4" so click on "Welcome".

Creating a new Google Analytics 4

[Create a property]

Migration to Google Analytics v4 completed

The appearance has changed a lot. I'll investigate further and report back on how it has changed!

I've been using the WordPress SiteKit plugin for a long time, so I haven't set up analytics for a static site in a while.

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